What's a Museum?
Post #1536 • March 20, 2012, 11:20 AM
James Panero's must-read essay at The New Criterion:
What’s a museum? Lately, it seems, the answer is whatever we want. Today’s museums can be tourist attractions, department stores, civic centers, town squares, catalysts of urban renewal, food courts, licensing brands, showcases for contemporary architecture, social clubs, LEED-certified environmentally conscious facilities, and franchise opportunities. A “well-run museum is eerily like an upscale suburban shopping mall,” says an article in The New York Times. A cafe with “art on the side,” advertises London’s Victoria and Albert Museum. “We are in the entertainment business, and competing against other forms of entertainment out there,” says a one-time spokesman for the Guggenheim museum. “Inclusive places that welcome diverse audiences” and “reflect our society’s pluralism in every aspect of their operations and programs,” suggests the American Association of Museums. “We live in a more global, multicultural society that cares about diversity and inclusivity,” so “service to the community” is now among the museum’s à la carte options, says Kaywin Feldman, the latest head of the Association of Art Museum Directors. As reported in The Wall Street Journal, museums are even about “bringing art to those with Alzheimer’s or post-traumatic stress disorder, and farming crops for donation to local food banks,” initiatives that have been promoted through grants from the National Endowment for the Arts.
It continues here.