art miami - it's worth a shot
Post #274 • May 11, 2004, 7:41 AM • 9 Comments
From a press release from the Art Miami people:
March 29, 2004... Art Miami was recently acquired by Pfingsten Publishing L.L.C., a business-to-business trade magazine publisher and conference/tradeshow producer. Under the new owners, Art Miami - the annual South Florida exposition of modern and contemporary art - will be celebrating its 15th edition from Thursday, January 6 - Monday, January 10, 2005 at the Miami Beach Convention Center.
I'm unclear about whom Art Miami was acquired from. Anybody know?
Anyway, Vardy stays:
Eric Smith, vice president of Pfingsten Publishing's Art and Framing Group, has expressed strong support of Art Miami and is working side by side with Ilana Vardy, show director, and her team, to strengthen the popular January destination.
The destination is in dire need of strengthening. Art Basel Miami Beach has been cleaning its clock every year, one month earlier, showing a better array of art and exhausting everyone in the process. Reviews of Art Miami peaked last year at okay on this blog.
A very positive and exciting change under the new ownership will be the relocation of the show director, Vardy, and fair headquarters to Miami Beach this summer, allowing for greater participation and integration with the local art community. With the support of Pfingsten Publishing, Art Miami will continue to build upon its success, improving marketing, streamlining operations and offering a more beneficial booth price structure for exhibitors.
This sounds like a good move, depending on what form "greater participation and integration with the local art community" takes. If they make it cheaper to get a booth and learn who the important locals are, we might see a better Miami presence. But they will have to overcome their reputation for putting half-decent art next to untrammeled shlock to gain anyone's trust.
"I am pleased to have the opportunity to continue developing Art Miami as an integral part of the exciting South Florida art market. We look forward to providing even greater service and quality to our exhibitors and loyal visitors. Exciting projects, stimulating panel discussions, collector programs and a broad spectrum of modern and contemporary art will entice both novice and established buyers to Miami next January," said Vardy.
Projects! Panel discussions! Programs! Everyones' feet will still be aching from Basel, people - these had better be some mightily distinguished events.
The 2005 Art Miami Selection Committee is already working on the development of new strategies for the next edition of the show, which will include a greater number of international galleries, a group of participants devoted exclusively to dealers of vintage and contemporary photography, and other special project areas. Robert Klein of the Robert Klein Gallery and Wendy & Tom Halsted of The Halsted Gallery will head up the selection of the photography galleries. Members of the selection committee are: Peter Osborne, Berkeley Square Gallery, London; Donald Taglialatella, World House Gallery, South Orange; Juan Ruiz, Juan Ruiz Galeria, Maracaibo; Joan Guaita, Joan Guaita Art, Palma de Mallorca; Marina Kessler, Marina Kessler Gallery, Miami; Ramon Cernuda, Cernuda Arte, Miami.
Photography is getting its own section, which ought to modernize things a bit. Otherwise, the selection committee looks like it's going to favor Latin art, recalling, perhaps unfairly, the disaster of Art Miami 2002, in which an army of motel-grade Picasso, Botero, Lam, and Tamayo imitators was mobilized to fill the cubicle walls with dreck.
One thing is sure: Art Miami isn't dead. Yet.